Blog

How Key is Facebook Really in 2020

If you have followed me for a while or if you have just stumbled across this blog by accident, you should know, I am a huge fan of Facebook but I often get asked why, so I went on the hunt for up to dated statistics so that I could share the facts with you.

 

Global Facebook 

There were 4.5 billion internet users worldwide in January 2020 (WebTrends)

There were 3.8 billion social media users worldwide in January 2020 (WebTrends)

There were 2.449 Million monthly active users of Facebook globally in January 2020 (Smart Insights)

As of April 2020, it was found that 10% of active facebook users worldwide were women between 18-24 years and men between 25-34 years old. (Statista)

74% of Facebook users visit the site daily (Omnicore)

74% of those earning $75k or more prefer Facebook to other platforms (HootSuite)

 

UK Facebook 

There were 65 million internet users in the UK in January 2020 (HootSuite, We are Social)

44.84 million residents of the UK used Facebook as of March 2020 (Statista) this number is slightly higher than in February. 

Women between the ages of 25-34 make up the largest group of Facebook users in the UK (Statista)

 

Why People use Facebook

33% of people on Facebook are using it for networking compared to 23% of people on Instagram, 10% on Pinterest and 26% on twitter. (Business of Apps)

Square videos get 35% more views than landscape videos (Sprout Social)

In October 2019 the average engagement on a Facebook post is 3.42% (Business of Apps)

300 million people use Facebook stories every day (Hootsuite)

52% of US Adults use Facebook as a news source (Business of Apps)

1.4 billion people use Facebook groups (Hootsuite)

80% of referrals to ecommerce sites came from facebook in Q1 of 2019 (Business of Apps)

 

Advertising on Facebook  

Captioning videos on ads can increase view time by 12% (Omnicore

Advertising impressions increased by 37% in 2019 (Sprout Social)

93% of marketers use Facebook advertising regularly (Omnicore)

94% of Facebook ad revenue is from mobile (Advertise Mint)

The short story is your audience is on Facebook, it is how you use it that makes it effective or not. If you are struggling to attract clients without paying for ads then get in touch. I would love to help you create a strategy that works for your business. 

0 Comments

How to Start a Facebook Group

BlogHow to Start a Facebook GroupIn this blog, I will take you through the “How to” start a Facebook group.  Facebook groups are an incredible lead generation tool that I use daily in my business and that of my clients. It allows you to create a place that your...

How to plan out your Social Media Strategy

BlogHow to Plan Out Your Social Media StrategyThis is a question I get asked A LOT by my clients. Are you sitting here wondering what the magic answer is to your social media strategy? I often change my social media strategy. It depends on what is working for my...

How to use Facebook Messenger Bots to Grow Engagement and Increase Sales

BlogHow to use Facebook Messenger Bots to Grow Engagement and Increase SalesYou have probably heard about Facebook Messenger Bots, but chances are if you are doing your research, you have no idea what they are or how to get them working for your business. Facebook...

5 Ways you can Monetise your Facebook Group

Blog5 Ways you can Monetise your Facebook GroupDo you have a Facebook group that has been going great, tons of engagement and people joining regularly but you are worried about how you can monetise the group? There are a number of ways that this can be done and this...

Must Know Predictions for Facebook in 2019

BlogMust Know Predictions for Facebook in 2019It can be challenging to keep up with the trends and what is predicted to occur in the future. So I wanted to have some fun and make some educated guesses into what could be happening in the future of Facebook and...

5 Marketing Lessons from Fyre Festival

Blog5 Marketing Lessons from Fyre FestivalIf you haven’t heard of the disaster that was Fyre Festival, you must have been living under a rock! It’s the infamous event that rocked the internet in 2017 when promises went unfulfilled – and it’s recently become the...

5 Thing You Can Do in 2019 to Increase your Social Media Numbers Organically.

Blog5 Thing You Can Do in 2019 to Increase your Social Media Numbers Organically.You want growth in your business this year, you want to see your Social Media numbers going up but not just that, you want to see clients coming to you through your social media channels....

How Beans on Toast will Generate Engagement on Facebook

BlogHow Beans on Toast will Generate Engagement on FacebookIncreasing your engagement on Facebook is so important to growing your brand awareness, your following and ultimately your sales. So what is beans on toast and how can it help you grow your business? Facebook...

Can I still grow my Facebook page organically?

BlogCan I Still Grow my Facebook Page Organically?The short answer is yes, however, expect it to be slow. It is certainly easier if you already have a large following as Facebook pushes your page out to more people in the "recommended to follow." There are some key...

Why Engagement is so Important on Instagram Now.

BlogWhy Engagement is so Important on Instagram Now.Instagram can be a tough cookie to crack and I am going to be honest here and say I am still working on growing my following and my engagement but I am getting there. I recently posted a stat on Instagram that went...

How to Attract Your Soul Clients Without Ads

You have Successfully Subscribed!

11 Steps to Growing Your Facebook Group

You have a Facebook group but are struggling to grow it, I feel your pain. My group and email list grow daily. Here are my top tips.

You have Successfully Subscribed!

Join the Waitlist

You will get EXCLUSIVE access to special offers and promotions before the program launches for enrollment 

Don't miss out on early release and special offer pricing...

You have Successfully Subscribed!